The Buzz, blog by Apis Design

March 9, 2009

Why is posting so difficult?

Filed under: Online Marketing — Tags: , , , — Robin Eldred @ 2:15 pm

When you start a blog, it’s important to understand that you need a plan. Some objectives. Know your audience and keep them coming back with relevant, timely information. Here at Apis we had a plan. Well, in fact, we still have that same plan. The difficulty is following through.

So how can we remedy this? How can we ensure that our blog gets posted to reguarly? Some ideas:

  • Setup a recurring reminder in your email application.
  • Create a Google Alert that will send you summary updates on the same schedule as your postings are to be.
  • Incorporate the postings into another scheduled task, such as a weekly meeting.
  • Post whenever you get inspired, rather than on a rigid schedule.

As you can see by the date of our last posting, we experience these issues as much as anyone else. We get distracted doing our ‘jobs’; it happens (thankfully). Hopefully we can incorporate some of these ideas into our routine, and hopefully you’ll be seeing more frequent posts here in the future.

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